1 min read

Want to learn how to do direct mail online? Visit us at DMA2014 booth 808!

DMA2014 is less than two weeks away! We’ll be there in booth 808 to meet with companies and help them learn how to expand their audience portfolios with true multi-channel marketing. Reach your target audience (using one list) via direct mail, phone, internet, radio, email, display, mobile, video IPTV and social media!  We’ll teach you how to (in one step) link your mailing list to its corresponding Smart Zone for display advertising and video on desktops, laptops, tablets, smart phones, and for any sites or site category you select.

We’ll be doing live demos in the booth that feature some of the benefits of Semcasting’s technologies, including:

  • Smart Zones: 100 percent reach and scale, with no onboarding to 250 million-plus people and 18 million businesses in the U.S. and Canada
  • Media Zones: Link audiences to their preferred sites, categories, ad sizes and day/time
  • B2B Zones: Identify company, company management, NAICS codes, employee counts and revenue
  • Device Independent: Access to all Internet-enabled devices (i.e. desktops, laptops, tablets and smart phones)
  • Cookie-Free Privacy: No use of cookies, tracking or inferred audience segmentation
  • Data Rich: Over 750 data variables

Stop by the booth to see a demo and meet with the team, or schedule a meeting in advance. See you in sunny San Diego!

Semcasting to appear at DMA2011

Semcasting will be attending the DMA2011 Conference and Exhibition this October 2nd through the 4th, demonstrating their Multi-Channel Marketing...

Read More

Why audience targeting trumps site targeting every time

With Google AdSense and similar advertising platforms, marketers focus their campaigns primarily on contextual site targeting rather than audience...

Read More
The Importance of Finding the Unknown Traveler

The Importance of Finding the Unknown Traveler

Identifying Unknown Travelers Why is using data to identify unknown travelers so important?

Read More