Look-Alike Modeling and First-Party Data Activation

Big Data & Analytics

Big Data and analytics are at the core of our business. Our patented automated predictive modeling platform is used to build over 750 data elements for every U.S. household and business. Our patented Smart Zones technology identifies the ISP delivery points of over 1.8 billion IP addresses, linking households, neighborhoods, schools, governments and businesses to audiences, websites and devices.