Your Data, Our Expertise.

First-Party Data Solutions for Today's Digital World

At Semcasting, we understand the value of your data. Managing it with precision and security for optimal reach is a delicate balance. That's where our expertise shines. Our solutions are designed for privacy, covering key areas like identification, activation and measurement across the digital landscape, including web, social media and television.

shutterstock_2418663935_340

 

Innovators in Cookieless Identity 

With our patented Semcasting Smart Zones™ technology, we have redefined identity resolution. Our unique multi-touch constellation system dynamically resolves digital identifiers in real-time, setting a new standard for accuracy and reliability.

Semcasting's Identity Graph

US Household
167
Millions
Real People
265
Million
IP Address
1900
Million
Devices
633
Million
us Businesses
19
million
Hashed Emails
730
millions
DSP/SSP Integrations
30
Plus
GPS Parcel Data Locations
251
millions
Retail Locations
327
Thousands
Shopper visits
6.08
Billions

Core Features

shutterstock_212799520_crop-1

Constellation Multi-Touch Identity Resolution

Utilize machine learning to blend offline information, IP network delivery points, and a wide array of device types into one digital identity. Create your own identity graph and control your best asset.

shutterstock_1053868622_1000x494

Patented Technology You Can Trust

Backed by multiple patents in IP, device, IoT and contextual identity resolution.

shutterstock_1932042689_1000x494

Unparalleled Access and Control

Tap into self-serve first-party identity with third-party enhancement data built right in. Connect with top DSPs, CDPs, Social Media networks, and CTV platforms through our media integrations for streamlined campaign execution.

Semcasting's Solutions

Control Your Marketing with AudienceDesigner (ADS)

Our self-serve platform, AudienceDesigner by Semcasting (ADS), provides complete control to onboard your first-party data, enrich it with third-party segments, and measure the impact of your campaigns—all in one end-to-end solution.

Learn More
ads_selfserve

Precision Marketing with IdentityXchange (IDX) 

Effective first-party data management is essential for privacy and market leverage. Semcasting's IDX offers an API Identity Graph solution, granting organizations unmatched flexibility and control over their data assets.

Learn More
semcasting_hero_home3

Expertly Managed Campaigns from Start to Finish

Semcasting Managed Services provides a complete campaign management solution, encompassing audience targeting, predictive analytics, media, optimization and reporting for vertical-specific campaigns.

Learn More
managed_services

Latest News

3 min read

Insights From eTourism Summit's First Timer Attendees Lunch

While at the eTourism Summit 2024 in Las Vegas, Semcasting had the honor of hosting The First Timers’ Lunch, led by...
2 min read

Rail and Bus Travel: The Hidden Treasure for Travel Marketers

As summer approaches, the travel industry is expecting a significant increase in the volume of travelers. While the...
2 min read

Targeted Transparency: Enhancing the Overview  of Campaign Performance

This year, the U.S. political advertising market is projected to reach $16 billion, increasing over 30% compared to...

Request a Demo

Are you interested in AudienceDesigner by Semcasting?

CONTACT US