Semcasting Political and Advocacy

REEDS24 WINNER_website

Innovation in Online Ad Measurement

Voter Outreach Campaign Marketing Services

Key Value: Optimal Online Reach & Control of Voter Communications

Semcasting provides digital campaign services to candidate organizations and their agencies as a managed service or through our self-serve AudienceDesigner (ADS) platform. We also support campaign management overflow services when needed. Semcasting has experience with event targeting, media optimization, and audience targeting for all stages of the campaign cycle – fundraising, messaging, and Get-Out-The-Vote.

Real-Time Voter Measurement

Real-Time Voter Measurement addresses the need for Enhanced Voter Transparency in response to cookie deprecation and device identifier restrictions.

Speed. Reach. Expertise. Control

Semcasting is experienced in event targeting, media optimization, and audience targeting for all stages of the campaign cycle – fundraising, persuasion as well as Get-Out-The-Vote (GOTV).

Self-Serve AudienceDesigner by Semcasting (ADS)

With a license for our ADS platform, users gain the ability to seamlessly match, segment, optimize, and deploy media with first-party voter lists. National voter registrations by district and precinct are easily accessible, along with valuable enhancement data from top political data vendors. The voter data is regularly updated on a monthly basis, capturing registrations, donations, activism, and issue preferences. Our exceptional match rates, surpassing 90% for the majority of voters, guarantee precision and efficiency throughout the campaign journey.

Data Partners