Actionable B2B Audiences
Offline data attributes for B2B audience targeting selections or customer data matching include company name, location, domain name, revenue, SIC code, NAICS code, and employee count. Smart Zone B2B solution supports CRM matching and offers precise location targeting at the business location, parcel or custom trade areas or territories.
Business Owners and Decision Makers at Home
Customize your B2B online campaigns to include more than 20 million professionals identified as decision makers. Target busy CEOs, CFOs, CTOs, attorneys, doctors and accountants, who may be more likely to engage with advertising and make financial or decisions in their off-hours at home.
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Leverage Your Existing Marketing Investments
A goal of B2B marketing is lead generation. Who is looking at my website should also be able to offer a path for converting by turning interest into a sales lead for direct follow up. The Smart Zones B2B solution recognizes engagement with your website and can populate your CRM by converting visits into sales leads, for direct follow up.